Next Step Joins the #GivingTuesday Movement to Encourage Spending With A Purpose

Giving Tuesday BadgeNext Step has joined #GivingTuesday, a first of its kind effort that harnesses the collective power of a unique blend of partners – charities, families, businesses and individuals – to transform how people think about, talk about and participate in the giving season. Coinciding with the Thanksgiving Holiday and the kickoff of the holiday shopping season, #GivingTuesday inspires people to take collaborative action to improve their local communities, give back in better, smarter ways to the charities and causes they support and help create a better world.

Taking place December 3, 2013 – the Tuesday after Thanksgiving – #GivingTuesday will use the power of social media to create a national moment around the holidays dedicated to giving, similar to how Black Friday and Cyber Monday have become days that are, today, synonymous with holiday shopping.

Next Step joined the #GivingTuesday initiative to raise funds that will support the work of their network, whose mission is to put sustainable homeownership within reach of everyone, while transforming the manufactured housing industry one home at a time. Next Step is committed to building a value chain where factory-built housing companies work with nonprofit affordable housing providers to create more opportunities for lower-income Americans to purchase good, quality homes with fair loans and comprehensive homebuyer education.

To date, the Next Step Network has supported 145 families to purchase homes that will save a collective $4.2 million in utility bills and $13.3 million in interest over the life of their 30 year loan, while reducing greenhouse gas emissions by more than 9,788 tons over 30 years.

“We can all make a difference in the lives of low-income families living in homes that are not safe, warm or beneficial to their quality of life,” said Stacey Epperson, President and CEO at Next Step. “Next Step is committed to growing its network of nonprofits to support more families nationwide to buy quality, energy-efficient homes with fair loans.”

Over 10 years, Next Step will scale its impact, expanding the Network to 220 nonprofits that will support 11,887 families to purchase Next Step Homes. These homes are projected to save homeowners more than $333 million in energy costs and $1 billion in interest over 30 years, while reducing more than 800,000 tons of greenhouse gas emissions.

Currently, more than 5,000 corporate and nonprofit organizations have committed to participate in the #GivingTuesday initiative, which is endorsed by Committee Encouraging Corporate Philanthropy, Dorothy A. Johnson Center on Philanthropy, Giving Institute, Giving USA Foundation and InterAction.

“#GivingTuesday is a counter narrative to Black Friday and Cyber Monday because it reminds us that the spirit of the holiday giving season should be about community and not just consumerism,” said Kathy Calvin, CEO of the UN Foundation. “The most meaningful gift we can give our children, loved ones, friends and neighbors is the commitment to work together to help build a better world.”

Those who are interested in contributing to Next Step’s #GivingTuesday initiative can donate through JustGive or by mailing their donation to Next Step at 811 S. 2nd St., Louisville, KY 40203.

For more details about the #GivingTuesday movement, visit the #GivingTuesday website, Facebook page or follow #GivingTuesday and the #GivingTuesday hashtag on Twitter.

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